Alaska Air, a Seattle- based airline, made one of its greatest announcements in early March 2017. The airline unveiled 13 non-stop routes from the West Coast USA that will begin their services on August 28, 2017. This follows the purchase of the Virgin America, a San Francisco-based airline in December 2016. The acquisition of the airline has seen Alaska become one of the dominant carriers in the whole of West Coast and the California area. The Alaska airline has in the past operated in Seattle and Portland other connections in the airport in Los Angele, California, San Jose, and San Diego.
Alaska Airline Expansion routes
Ten of the nonstop flights from Bay area will run from San Francisco International while three will operate from the Mineta San Jose International Airport for both leisure and business travels. The airline will offer 125 flights covering 42 destinations every day. Their destinations include Hawaii, Austin, Baltimore, Kona, and New Orleans. The company’s executives expressed their commitment towards creating an exceptional travel experience for their guests with a broad range of facilities that they have now acquired. The airline company will use the Virgin America all Airbus fleet and the Horizon Air’s Embraer E175 aircraft for the travel. Horizon Air already has 33 E175LRs that they acquired in February 2017, and they are still waiting for 30 more this April.
Alaska has experienced huge growth in the last five years adding to 13 nonstop routes and departing seats to the six that they had earlier announced. The six new Bay Area routes feature Orlando, Orange County, Newark, Minneapolis, Burbank, and Mexico City.
The Future of Alaska and Virgin Merger
The company’s CEO, Brad Tilden says that the two will continue to run under their brands as they make considerations on whether to merge the two into one single brand. The company terms this as one of the largest market announcement that it has had in its history. However, the executives did not give detailed information about the future look of the Virgin Airlines, although they promised to make more expansions to the combined route network.