Jojo Hedaya and his colleague Josh Rosenwald developed Unroll.Me with the aim of solving a problem associated with junk emails. These two developers came up with this solution out of sheer frustration caused by a ton of updates, subscriptions, and newsletters stocked in their inbox.
This Man Jojo Hedaya
Jojo Hedaya is a New York-based businessman and the chief executive officer of Unroll.Me, an organization that helps brand owners, marketers, and retailers understand the market trends. The company works in collaboration with Rakuten Intelligence. Jojo Hedaya established this start-up with his friend in 2011.
This professional is a graduate of City University of New York-Brooklyn College where he studies philosophy and business. At Unroll.Me, Hedaya is in charge of product development and strategy. He has served as the chief operating officer of the company and as the director of development.
A closer look at Unroll.Me
Unroll.Me works by scanning through the inbox after which it complies junk mail into a single email popularly known as “The Rollup.” The idea of having all subscriptions stashed in one email gives users an opportunity to go through them and unsubscribe from things they do not wish to see. This process only takes a matter of seconds.
Josh Rosenwald and Jojo Hedaya grew up in New York, they went to the same college, and even share a birthday. Both entrepreneurs went to Boston College although, they never graduated. The idea to start their company came up while they were in school which made them abandon studies to oversee Unroll.Me operations.
The company name “unroll” came up due to the intensive activity they engaged in to sort out their emails. In the beginning, these entrepreneurs were unsure about the success of the business but as time went by, their brand grew into the success it is today. Josh Rosenwald and Jojo Hedaya wanted to create a product that was easy for consumers to use.
At the moment, their company has significantly grown as it caters to numerous clients. These professionals advise upcoming entrepreneurs to press on and work harder. They also encourage people to venture into what they love because the odds of success would be more significant.